The Start
nonj began in Los Angeles, CA, not as a big plan, but as a simple idea. We wanted an online place for outdoor gear that felt honest and practical—products you’d actually use, not just admire on a screen. The store is independently owned and operated by Samvel Aramyan, built step by step with a focus on everyday outdoor life rather than extreme adventures only a few people ever take.
Our business model is straightforward: an online-only shop that cuts out unnecessary layers and focuses on a tight product range. We design, source, and select gear that fits real routines—morning hikes, long drives, weekend camping, city-to-trail days. nonj is made for people who enjoy being outside, even if they’re not calling themselves “outdoor experts.”
Built Well
Quality matters to us because outdoor gear gets used, dropped, scratched, and tested in real conditions. Our products, including our insulated bottles, are chosen with attention to materials, structure, and long-term usability. We look at how something feels in your hand, how it performs after months of use, and whether it still makes sense on a busy day.
We don’t chase trends that fade fast. Instead, we focus on solid construction, reliable insulation, and designs that age naturally with use. If something doesn’t meet our expectations, it doesn’t make it into the store—simple as that.
Our Promise
We run nonj with the mindset of a small shop, even though everything happens online. Clear product descriptions, fair pricing, and responsive communication are not extras to us—they’re part of how we operate every day. If there’s an issue, we take it seriously. If there’s feedback, we listen.
We’re not here to oversell. We’d rather you know exactly what you’re getting and feel confident when it arrives at your door. Trust is built through consistency, not big claims.
Why We Exist
Our mission is to make outdoor gear feel accessible and useful, not intimidating or overcomplicated. We believe spending time outside—whether it’s a long hike or a short break from the city—adds something valuable to daily life. nonj exists to support those moments with products that quietly do their job.

Contact us:
Business Address: 7130 Mt Zion Blvd, Jonesboro, GA 30236, United States
Email: support@www.mcts.shop
Phone: +1 301-673-1290
